VOL. 01 BENGALURU, INDIA

Product and brand marketing for early stage B2B SaaS founders.

Hey there, I’m Naren and I help founders in tech take their product to market with practical, no-BS messaging and branding.

Previously @

LEO BURNETT WINGMAN CLARI ASATO AI

By the numbers.

LinkedIn growth
700%

increase in LinkedIn page followers

OVER 24 MONTHS

Revenue impact
$2M+

ARR contributed through positioning & GTM

OVER 24 MONTHS

Audience scale
80K

newsletter subscribers, 25-35% open rate

3X INDUSTRY-AVG CTR

Pipeline
3X

inbound pipeline growth via lean demand gen

PAID SEARCH + SOCIAL

What founders & companies actually hire me for.

01

“Make our product sound like the only thing worth buying.”

Your tech works and your demo lands. But your website reads like the average of five competitors. I rebuild positioning, narrative, and messaging from first principles, so the way you talk about your product is as sharp as your vision for it.

positioning messaging narrative website copy landing pages ad copy
02

“Stop making me the only person who can sell this.”

Right now, the founder is the demo, the deck, the pricing call, and the follow-up email. I build the sales enablement engine so the next AE ramps in weeks, not quarters. I’m talking pitch decks, one-pagers, battlecards, demo scripts, and interactive product tours that do half the selling before the call.

sales enablement interactive demos product tours competitive intel channel enablement
03

“Find people who actually want to buy from us.”

Paid traffic is expensive when you don’t know who you’re talking to. I run lean demand gen against tight ICPs, build product newsletters prospects actually open, and ship content that compounds. 3x’d inbound at one seed-stage SaaS; grew another product newsletter to 80K subscribers at 25-35% open rates.

demand gen performance marketing newsletters content strategy social
04

“Turn signups into customers, and customers into fans.”

Most early-stage products lose new users before they hit their first ‘aha’. I design onboarding flows, in-app tours, lifecycle emails, and adoption programs that get users to value fast, and keep them coming back.

onboarding in-app guidance lifecycle email nurture drip campaigns
05

“Launch the new thing without it falling flat.”

I’ve run Tier 1, 2, and 3 launches at Series F scale and seed scale. Same principles, different budgets. I plan the launch, write the assets, brief the team, and make sure the world hears about it on launch day, and the day after.

launch planning launch comms release notes UI copy cross-functional coordination
06

“Set up the rails so this scales without me.”

Tools, ops, docs, internal enablement, the boring infrastructure no one wants to own. I stand it up so your future marketing hires walk into a working system, not a docs graveyard.

marketing ops tooling technical documentation internal enablement

Reviews from folks I’ve worked with.

Naren built Asato’s positioning and brand narrative from the ground up - taking a deeply technical product and making it clear and compelling for enterprise buyers. He iterated on that story multiple times as our strategy evolved, and his work had a real impact on how we showed up in sales conversations.

What I valued most was that his brand work wasn’t abstract - it connected directly to how we sell and how prospects understood us.

If you need a PMM who can bridge vision and commercial reality, Naren’s your person.

ANUSH MOHANDASS
Co-founder & COO
Asato

If I had to hire my first product marketer again, I would hire Naren in an instant.

He brings a ton of creativity, ownership and accountability to the game. He’s always looking for the best way to do something. He’s led by numbers and yet understands the value of being creative in what we do.

He’s taken up projects such as Wingman’s customer newsletters, which have shown the highest open and engagement rates for any such newsletter I’ve seen. He’s managed competitive intelligence, brand positioning, trial conversion optimization and so much more - and shown excellent results.

If you’re looking for a marketer who shows true empathy to his customers and team, Naren’s your guy.

KUSHAL SAINI KAKKAR
Director of Content
SaaS Labs

Naren is a genuine, creative, and thoughtful product marketer. His ability to think deeply about his audience and craft compelling messaging that communicates value - while including some fun puns and creative language - is incredible.

That’s what really stands out about Naren’s skills: while many other PMMs stick to the norm, he isn’t afraid to try something outside the box and iterate quickly.

He’s also eager to learn and picks up new skills fast. He seeks out feedback, understands the “why,” and implements changes to keep growing.

AVA KAVELLE
Product Marketing Leader
Clari + Salesloft

Naren is a great PMM, with fantastic copywriting skills.

He owned our monthly product newsletter at Clari, among other things - and with his know-how and POV, the newsletter doubled its clicks and opens.

Naren was also able to learn new products fast and adapt to a different way of working globally. Absolutely recommend him for PMM or content work.

JULIEN SAUVAGE
CMO
Cordial

I’ve worked with Naren for a good while, and it’s been a rewarding experience. We’ve teamed up on several product launches, and I’ve really valued his contribution.

What stands out about Naren is his writing. He has a unique way of making things clear and interesting, which has made our marketing materials better and more effective.

Naren also takes the time to really understand the product we’re building. He asks the right questions and digs into the details, helping ensure that our marketing aligns well with what the product is about.

SAJJAN JAIN
Product Manager & Founder

Think we’d be a good fit?
Or just want to say “hello”?

Founding PMMs, B2B SaaS founders, curious collaborators - all welcome.